Celrun’s eyes to Eastern Europe countries with Celrun TV.

As a silver sponsor, Celrun has participated in the IPTV World Forum Eastern Europe ’07 in Czech.
At this event, Celrun introduced its proprietary IPTV solution, called “CelrunTV”, 
with 802.11n technology,
featuring the delivery of high-definition (HD) video over wireless home networks. 
The Forum had considered the current Pay TV markets in the region and the strategies of major 
players in terms of digital migration. Key business and marketing issues had been addressed how 
much on-demand content is enough, whether service providers need a 'long-tail', how on-demand 
should be packaged and what role on-demand and interactive advertising can play. 

Importance of those facts including “interactive advertising”, “On-demand service” 
and “Content acquisition” had been considered as a turn-key solution developer, Celrun,
 of VoD service. Celrun TV solution is based on the technology of “Progressive/Download and Play”
 which enable “Service Operators” who has got narrow band DSL/Cable, to provide seamless 
IP VOD service. And the solution itself nearly meets those three important facts above. 
Yet Content Acquisition is still a clue which should be solved by Service Operator.